Social Media Trends

4 Reasons Why You Should Invest in Your Pinterest Presence

4 Reasons Why You Should Invest in Your Pinterest Presence

Pinterest is the go-to platform for discovery—from DIY project ideas to the latest trends in fashion, travel and design. And it’s so much more than a social media channel: it’s also one of the best drivers of web traffic, boasts a state-of-the-art search engine paired with visual search features, and has a seamless e-commerce experience. If you’re not one of the more than 10.000 brands already using Pinterest to drive business, here are four reasons why you should start:

Your next favorite format: Instagram TV

Your next favorite format: Instagram TV

We wouldn’t blame you for thinking that Instagram TV (IGTV) is irrelevant for the modern digital marketer—after its much-celebrated creation, barely anyone has been able to generate meaningful engagement through the app. Until now. Video views on IGTV are skyrocketing. Here’s what you need to know:

The Future of Facebook: A Shift from Public to Private

The Future of Facebook: A Shift from Public to Private

The future of Facebook is on the horizon. In a recent post, Mark Zuckerberg outlined his privacy-focused vision for the future of social networking. Though this vision is more a set of goals than a list of concrete mechanisms, there are some components that point to clear ideas of what we can expect from the social media giant. Here’s our take:

4 Social Media Trends to Pay Attention to in 2019

4 Social Media Trends to Pay Attention to in 2019

From the transformation of messaging apps, to the emergence of stunning augmented reality for immersive marketing experiences, there’s a lot to look forward to in 2019. Pay attention to these 4 trends to stay up-to-date and get ahead of the curve 💪

Go Live or Go Home

Go Live or Go Home

Posting photos and videos to share special moments on social media channels became officially outdated! Why? Well, Facebook launched a new function called "Facebook Live" - a streaming service, which enables users and brands to take their friends and fans with them wherever they go - in real time!